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Interviews with professional sales personnel present
strategies for enhancing business transactions. Viewers are shown how to prepare for a
sale, approach customers and determine their needs, present merchandise, ask for a sale,
handle resistance, and steps to take after the sale. Students see how to approach the
sales process in its totality, beginning with the first customer contact, and carrying on
long after goods and cash have been exchanged. The techniques are applicable to sales
positions in any type of business. A Cambridge Educational Production.
One 35-minute video.
ORDER CODE: FFMBVL14647V
VIDEO
ORDER CODE: FFMBVL14647DVD
PRICE: $89.95 DVD
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