This program examines
what stands between our
children becoming
literate adults or school
dropouts. It explores the
experiences of students
on the edge of success or
failure in school, shares
the feelings of students
who fail and those who
triumph, visits
classrooms around the
country where teachers
encourage literacy across
content areas and promote
cognitive development for
all their students, and—
above all—provides hope
that the literacy crisis
facing our schools can be
solved. (58 minutes,
color)
Plato’s academy was the
first formal arena for
education, where young
men were tutored in the
rigors of logic,
philosophy, and
mathematics. Prior to
this, societies
transmitted knowledge
from one generation to
the next orally, and
after the advent of
writing, through texts.
Although education
throughout history has
been predominantly a
privilege of the elite,
universal education is
currently seen as a basic
right, necessary for a
country’s prosperity.
This program traces the
evolution of education
through the ages, from
oral traditions to its
role in today’s ever-
changing society, where
the need to learn new job
skills is a constant
necessity. (53 minutes,
color)
Since the 1830s, public
schools have spread into
every corner of America.
Then and now, what kind
of people have been
called to teach in these
schools? This program
explores the importance
of educators in the lives
of their students,
emphasizing a teacher’s
influence as role model,
as upholder of society’s
norms, and even as agent
of social change.
Dedicated women who spent
their careers teaching
newly freed slaves and
turn-of-the-century
teachers of immigrants
are profiled, as well as
exemplary instructors of
today’s struggling
teenagers. Education
reformer Theodore Sizer,
education historian David
Tyack, and author Frank
McCourt are featured. (56
minutes, color)
This ABC News program considers the higher education endgame where the applicants, once so keen to pitch themselves to top
colleges and universities, are now wooed by those who accepted them as the schools seek to close the deal. Several Georgetown
University staff members, one candidate who is Georgetown-bound, and two who choose to turn the university down share their
perspectives on a variety of key topics: affirmative action, financial aid, and campus culture, to name only three. (23
minutes, color)
Reading to children is the most important literacy activity. This module shows teachers reading picture books to children in
large and small groups and to individual children. Story time is varied by the use of flannel board stories. Children are
seen demonstrating their understanding of stories through dramatization and puppet plays. They retell stories using flannel
board figures and draw and dictate stories to their teacher.
The video continues with a look at real children engaged in a variety of activities which increase their vocabularies and
understanding of print and which support their knowledge base in other curriculum areas. These efforts include looking at
picture files, studying environmental print, referring to recipe charts, keeping journals, writing books, and creating and
painting a mailbox. A teacher describes why and how she set up a classroom library and then children are shown borrowing
books. An important section of this video includes a teacher’s explanation and demonstration of taking dictation from a
child. Then producing an experience chart to hang on the classroom wall and also making it into a book for the child to take
home.
After the grades, test scores, essays, and other credentials of students seeking early admission reach the colleges and
universities of their choice, the waiting game begins. In this ABC News program, correspondent Michel Martin goes inside
Georgetown University’s admissions process to take an in-depth look at how that august institution makes its rulings on the
many hopefuls who apply—ten for each available slot. Representative committee participants, including a member of the
admissions staff, a dean, a faculty member, and an undergrad, give their views, as do some high school students hoping to
make the cut. (23 minutes, color)
Creating a successful print ad involves a dynamic mix of visual theory, consumer psychology, and nuts-and-bolts tinkering. This two-part series provides a thorough grounding in all of the above, familiarizing students with the terminology and working concepts that successful graphic designers and advertising creatives make use of on a daily basis. Although both episodes are rich in detailed guidance, their class-friendly run times make them ideal for coursework in marketing, advertising, design, and commercial art. 2-part series, 19 minutes each. 2011
This program helps students understand the proper space allocation for the main
elements of a two-dimensional advertisement, including the illustration, headline,
copy, and logo. The discussion covers the question of whether to use a photograph or
original art for the illustration, as well as text issues such as overprinting,
reverse type, and typefaces. It also provides examples of symmetrical and asymmetrical
balance as well as the Kodak rule of thirds. Viewers are introduced to the layout
concepts known as vertical half, horizontal half, corner half, white space, bleed, and
borders. The conclusion features examples of simplicity, unity, and harmony in layout
design. A part of the series Advertising Layout. (19 minutes)
DVD is Subtitled
Once advertising students have assimilated a basic knowledge of visual principles, they can move on to more advanced working methods—the ones that garner awards as well as customers. This program shows how to attract a reader’s attention with the layout concepts commonly known as picture window, silhouette, square zero, Mondrian, closure, oversizing, juxtaposition, surrealism, and shock. Examples show how graphic designers direct attention within an ad by using various compositional techniques—such as diagonal, standard, “C,” “Z,” overlapping, and spatial progression. The video concludes with a section on the importance and practical use of headlines and sub-headlines. A part of the series Advertising Layout. (19 minutes) 2011
Amy, a sixteen-year-old expelled from her high school, thinks alternative education is the best thing to happen to her;
Lolita takes her daughter, Jana, to a charter school, despite the inconvenience, because she believes in the curriculum. The
first half of this NewsHour program on new patterns in education looks at a special breed of alternative school where
disruptive students benefit from low teacher-pupil ratios and an emphasis on individualized study using computers. The second
half explores the popularity of charter schools—from just one in 1992 to over 1,700 in 25 states today—and the battles that
have arisen over them. Talks with students, parents, and teachers illustrate the educational frustrations that prompted these
innovative strategies. (22 minutes, color)
Bob had been a lifelong athlete until knee trouble began to keep him off the
basketball court. Like millions of aging but still active adults, he confronted the
pain when it started restricting his daily activities, too. This program examines
deterioration of the knee joint and the options for partial or total replacement when
nonsurgical interventions fail to bring relief. Medical experts outline the basics of
the procedure along with its risks, stressing the importance of sticking to a post-
operative rehabilitation plan. In addition, a hiker discusses her decision to have
surgery—now much less invasive than when the procedure was first developed—and how it
eventually improved her life. (26 minutes)
DVD is Subtitled
Understanding: Bacteria —
Explore how bacteria aid
in meal digestion, help
control air- and water-
pollution, and even how
they treat wrinkles and
muscle disorders. Learn
more about evolved
strains of bacteria like
E. coli making news
headlines.
Understanding: Viruses —
Learn how viruses operate
and how your immune
system defends you
against an enemy that's
patient, invisible,
adaptable, and
potentially deadly. See
how scientists are
transforming invading
viruses into agents of
healing.
Most young people acknowledge the need for fuels that won’t harm the planet—but do they realize that also applies to fueling the body? This program guides students through the basic concepts of healthy eating and the principal nutrients that keep the human anatomy functioning properly. Outlining the properties and benefits of carbohydrates, lipids, proteins, water, vitamins, and minerals, the video explains the difference between macronutrients and micronutrients, illustrates the functions of monosaccharides and disaccharides, highlights the virtues of whole grains, pinpoints the dangers of dehydration and vitamin deficiency, and presents eye-catching animation and in-depth commentary from nutrition experts clarifying each topic. A viewable/printable instructor’s guide is available online. To ensure compliance with the 2011 USDA Dietary Guidelines for Americans and the new "plate" food guidance logo, delivery may be delayed until April 2011. A Meridian Production. Part of the series Healthy Eating: A Guide to Nutrition. (30 minutes)
School is over and it’s time to go out and get your dream job—but what is that,
exactly? Determining a career choice, or a career path, is one of the hardest things
to do in life. This video helps new graduates and beginning jobseekers clarify their
professional goals and find jobs that fit their skills, passions, priorities, and
long-term plans. Viewers learn how to use assessment tests—focusing on values,
interests, or aptitude and achievement—to identify strengths and challenges; how to
make the most of occupational classification systems that describe industries and
labor markets in detail; how to obtain references and letters of recommendation that
underscore past experience and future potential; and how to explore job training
options, whether they involve on-the-job instruction, further academic coursework, or
a combination of both. A Cambridge Educational Production. Part of the series Get
Hired and Go: The Complete Guide To Getting a Job and Doing It Right. (26 minutes)
Job hunting is about selling yourself—but to make a sale, you have to advertise. From
traditional paper resumes to new-media methods of self-promotion, this video explores
the best ways for applicants to showcase their talents, accomplishments, and potential
value to employers. An in-depth discussion of resume strategy highlights objectives,
structure, formatting (both hard copy and electronic), and proofreading, followed by
read-aloud examples that help clarify what employers do and don’t like to see. Next
comes a detailed look at creating work sample presentations, from basic notebook and
photo-album layouts to digital and online portfolios. Visual demos show what might
work in industries such as marketing, construction, and culinary arts. Finally,
viewers are reminded that social networks like Facebook and LinkedIn are powerful
promotional tools, if used wisely and professionally. A Cambridge Educational
Production. Part of the series Get Hired and Go: The Complete Guide To Getting a Job
and Doing It Right. (28 minutes)
This program presents the best of the CLIO gold and silver winners for the year 2010.
Entries include “Antiquing” and “Strolling” (Viagra), “Bird” (MTV), “Cinema 21:9”
(Philips), “Destiny” (Axe), “Double Take” (Monster.com), “Going West” (New Zealand
Book Council), “Invocation” (SOS Atlantic Forest Foundation), “Local Radio” (BBC),
“Monkey” (Tierschutzbund German Animal Protection Federation), “New Kid” (Luvs
Diapers), “PC Folders” and “Mac Folders” (UNICEF), “Pure Waters” (James Boag’s
Draught), “Tag” (Nike), “The Life” (Microsoft Xbox 360 Halo 3: ODST), “Trigger Happy”
(Canon Cameras), and more. Contains mature themes and nudity. (45 minutes)